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Proceedings of the International Association for Business and Society

Volume 10, 1999

Proceedings of the Tenth Annual Meeting

Nicola Berg
Pages 625-636

Public Affairs Management in Multinational Corporations
Findings of an Empirical Study among German Corporations in India

In this paper the importance of public affairs management in multinational corporations in India will be examined. After briefly discussing the general relevance of public affairs management in multinational corporations a conceptual framework for public affairs management in multinational corporations will be developed. This framework serves as the theoretical basis for an empirical study among German multinational corporations in India. In the main part of this paper the results of this study will be presented and discussed. The paper ends with a critical assessment and some major implications for further studies.

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