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Proceedings of the International Association for Business and Society

Volume 10, 1999

Proceedings of the Tenth Annual Meeting

Knud Sinding, Robert Anex, Mark Sharfman
Pages 509-520

The Firm and the Natural Environment
Uncertainty, Corporate Strategy and Public Policy

Consideration of the natural environment gives rise to uncertainties for firms. These uncertainties are related to the state of the firms surroundings (business environment), to the impact of this inside the firm, and to the nature of response options available to the firm. These uncertainties have implications both for strategic decisions in firms and for the design of public policy.

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