Proceedings of the International Association for Business and Society

Volume 4, 1993

Proceedings of the Fourth Annual Meeting

Strategic Bridging
A Role for fhe Multinational Corporation in Third World Development

Multinational corporations with egoistic interests in long-term relationship- and rapport-building with stakeholders in host Third World countries can provide mechanisms for genuine development efforts in developing countries, by acting as strategic bridges between international development agencies and government bodies in the host countries.