Volume 19, Issue 6/7, 2009
Spain, Poland and Europe
Power, Symbols and the Transformation of Public Discourse. The Case of Spanish Isomorphism
The article presents the processes of public discourse construction and dynamics. On the national level, symbolic processes are related to the position of the country in the international environment. Being a collective political actor on the discursive scene, the country is involved in legitimation mechanisms in the interaction stream with other political actors, i.e. its foreign counterparts. Upon intentions to enter the mainstream European culture after the transition period, Spain became discursively involved in the mutual legitimation procedures involving a number of political partners and based on the requirement of institutional isomorphism. Consistently presented within the propitious approach of new institutionalism on the corporate level (e.g. Meyer and Rowan 2006), it is advanced herein on the national level of Spanish discursive policies.